What Bugs Me About Blogging Case Studies

January 13, 2010 by · 8 Comments
Filed under: Blogging Case Studies 

Irritated SmileyAround the middle of December ‘09 I started collecting case studies and success stories related to blogging and social media.  I was looking for hard data and specifics on how using online media actually translates into sales revenue.

And I have to confess that a part of me wanted to show up my husband, who has always pooh-pooh’d the whole thing. “It seems to be a waste of time, and I don’t see how it makes money.”

Yes, he knows his adoring wife co-runs a blogging club, and enjoys playing with fire!   Read more

2010 Blogging Plan: Part 2 of 5

January 6, 2010 by · Comments Off on 2010 Blogging Plan: Part 2 of 5
Filed under: Blog Topics, Marketing Tips 

Lion on a RockIn step 1 of your 2010 Blogging Plan we looked at overall business goals.  Before starting a blog, it’s important to clarify how it will fit in with the goals of your business.  How will the blog function as a tool for marketing? Will it help build a list of leads, promote a product or service, enhance web search rankings, build expertise, communicate with prospects and clients, all of the above, and more!??

That leads us to Step 2 of your 2010 Blogging Plan: Positioning.   Read more

Secrets of the Breakfast Blogging Club

May 13, 2009 by · 2 Comments
Filed under: Events 
Beth Barany and Cheryl Liquori, Co-Founders Breakfast Blogging Club

Beth Barany and Cheryl Liquori, Co-Founders Breakfast Blogging Club

Join Dojo Radio host Lee Rodrigues and us,  special guests Cheryl Liquori and Beth Barany, to learn the secrets to writing great blog posts.

Cheryl and Beth are the hosts and founders of the Breakfast Blogging Club, a series of monthly blogging workshops in Oakland and Pleasant Hill. In addition to answering your questions, they will share tips and writing exercises that will help you to define your target audience, make time to write, tailor your writing to a blogging format, and more.

If we’re lucky, they may even share the Breakfast Blogging Club’s secret handshake.

The show will air live on Wednesday, May 13 from 3-4PM PST (6-7PM EST) at www.blogtalkradio.com/Dojo-Radio/. If you can’t make it live, don’t worry — you can always listen to the archived version later.

WHAT DO YOU WANT TO KNOW ABOUT WRITING BLOG POSTS?
Lee designs these radio shows to be as useful as possible — so tell us what you want to hear about!

Call In: The best way to ask a question is to call in to the show live at (646) 716-9210.

Chat: If you register at Blog Talk Radio, you can also participate and ask questions in the chat room during the show.

See you on the air!

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